I don’t post a lot of news around Google’s webmaster tools because, frankly, it will appeal to a small percentage of you who come to the site. However, this one was important and those of you who have sites big and small will want to make a note of this new feature. Google has launched a revamped mobile testing tool for webmasters that not only points out if your site is mobile friendly but will highlight specific areas where you need to improve your site. It also gives you a link to your site’s usability report with more details on what can be improved.
So why is this important? Mobile traffic to websites continues to grow and that is certainly true for tech oriented sites. Looking at the traffic here at ClintonFitch.com, well over 1/2 of you come to the site via a mobile device or the ClintonFitch.com app. This site is not unique and why much of my design efforts over the course of the past six months have been focused on making sure that readers can visit the site on their mobiles without issues.